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Facebook, Instagram & TikTok Ads

Paid Social That Brings In Real Enquiries

Fully managed Facebook, Instagram and TikTok ads that put your business in front of local customers and send every enquiry straight to your phone and inbox.

3
Platforms covered
Weekly
Optimisation
Instant
Lead alerts

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Why Paid Social

Reach Customers Before They Start Searching

Google catches people who are already looking. Facebook, Instagram and TikTok reach the homeowners, couples and local customers in your area who need what you do but haven't started searching yet, which makes them ideal for planned, visual work like driveways, roofs, kitchens, venues and treatments.

We build the whole thing for you: the targeting, the ads, the lead forms and the tracking. Every enquiry lands with you the moment it comes in, and we check and improve the campaigns every week. Your ad spend is paid straight to the platform, so you always see exactly where it goes.

Ads targeted to the exact area you cover
Instant lead forms people fill in without leaving the app
Every lead sent straight to your phone and email
Retargeting to win back people who looked but didn't enquire
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Done For You
from set-up to weekly improvements, with nothing for you to manage
Our Approach

Our Approach to Paid Social Advertising

We build paid social campaigns around your specific business goals, whether that's driving qualified leads, increasing online sales, or building brand awareness amongst the right audiences. Our team develops detailed audience targeting strategies using platform data, your customer insights, and continuous testing to ensure your ads reach people most likely to convert. We work across Facebook, Instagram, LinkedIn, TikTok and Twitter, selecting channels based on where your customers actually spend their time rather than following trends.

What sets our approach apart is the emphasis on creative testing and iterative improvement. We develop multiple ad variations, analyse performance data daily, and refine targeting, messaging and creative elements based on what's actually working. This means your budget is constantly optimised towards the best-performing combinations, whilst poor performers are paused quickly. You'll receive transparent reporting that shows exactly how your campaigns are performing against agreed KPIs, with regular strategy calls to discuss results and opportunities.

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Strategy-led and built around your goals.
How It Works

How Our Paid Social Process Works

We begin every engagement with a discovery phase, understanding your audience, competitors, and what success looks like for your business. From there, we develop a tailored strategy document outlining our recommended platforms, audience segments, campaign structures and creative approaches. Once approved, our team handles everything: campaign setup, ad creation, copywriting, audience configuration, and ongoing management.

Throughout the campaign, we monitor performance closely, making bid adjustments, testing new audiences, and rotating creative to prevent ad fatigue. You'll have a dedicated account manager who provides regular updates and strategic recommendations based on the data we're seeing. If you're curious whether paid social advertising could work for your business, get in touch for a no-obligation conversation about your goals.

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A clear, collaborative process — no jargon, no surprises.
Where We Run Them

The Right Platform For Your Customers

We'll recommend where to start based on who buys from you, then add more once it's working.

Facebook Ads

The biggest local audience in the UK, ideal for homeowners and higher value jobs.

Instagram Ads

Visual work shown at its best, from finished jobs to venues and treatments.

TikTok Ads

Short videos that reach younger buyers and stand out from the usual ads.

What We Do

Paid Social, Handled End To End

Everything needed to turn your ad budget into enquiries, set up and run for you.

Local Targeting

Ads shown only to people in the towns and postcodes you actually cover.

Ad Creative

Scroll-stopping ads made from your own photos, before and afters and reviews.

Instant Lead Forms

Short forms that pre-fill from the app, so more people finish and enquire.

Retargeting

Follow up with people who visited your website but didn't get in touch.

Pixel & Tracking

Tracking set up on your site so every enquiry is counted and attributed.

Weekly Optimisation

Poor ads switched off, budget moved to what works, fresh creative added.

What's Included

Fully Managed, Nothing For You To Do

Business Manager & ad account set-up
Pixel installed on your website
Audience & area targeting
Ad copy & creative
Instant lead forms
Instant lead alerts to you
Retargeting campaigns
Weekly optimisation
Monthly creative refresh
Clear monthly reporting
Paid Social Management
POA · free quote
Your ad spend is paid straight to the platform on your own card. We'll recommend a budget on your free consultation.
Facebook and Instagram, TikTok on request
You own the ad account and page
Paid monthly, no long contracts
Add Google Ads for full coverage
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How It Works

Live In About A Week

You give us a few photos and access to your page. We do the rest.

STEP 01

Plan

We agree your area, your best services and a sensible daily budget.

STEP 02

Build

We set up the pixel, lead forms, audiences and your first set of ads.

STEP 03

Launch

Ads go live and every enquiry is sent straight to you as it comes in.

STEP 04

Improve

Every week we cut what isn't working and put more behind what is.

Who It Works For

Best For Visual, Local, Higher Value Work

Paid social works hardest when a good photo sells the job and customers are nearby.

Trades & Home Improvement

Roofers, driveways, landscapers, kitchens, bathrooms and builders.

Weddings & Events

Venues, planners, photographers and event suppliers.

Clinics & Treatments

Dental, aesthetics, physio and private healthcare.

Questions

Paid Social FAQs

Every business is different, so we quote after a free consultation. Your ad spend is separate and is paid straight to Meta or TikTok on your own card, so you can always see exactly what's been spent.
It depends on your area and how much work you want. We'll recommend a sensible starting budget on your free consultation, then scale up what's working.
For most local businesses, Facebook and Instagram first: they run from one ad account and reach the widest local audience. TikTok suits brands with younger buyers and good short video. We'll tell you honestly where your customers are.
Ads can bring in enquiries within days of going live. The first three to four weeks are a learning period while the platform works out who responds best, and results usually improve from the second month.
Access to your Facebook page (and TikTok account if we're using it), your card added to the ad account, and some good photos or videos of your work. We handle everything else.
No. It's paid monthly and you can cancel any time. You keep your page, ad account and pixel.
Let's Grow

Ready For Ads That Bring In Work?

Book a free consultation and we'll map out the platform, area, budget and ads that will get your phone ringing.

No long contracts You own your ad account 15+ years growing UK businesses
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Grab A Free Consultation Slot

Pick a time that suits you and we'll map out exactly how paid social can grow your enquiries.