The Undercover Waiters are a multi award-winning singing waiter act, performing surprise sets at weddings, private parties and corporate events across Yorkshire, the UK and abroad. They needed a website that captured the energy of the act and made checking a date and enquiring about a package as easy as possible. We rebuilt the site as a bespoke WordPress build with those two actions front and centre.
The brief
Established in 2016, the act has built a strong reputation with couples and with corporate clients including LNER, ASDA, BP, IKEA, Amazon, BT, the NHS and Leeds Bradford Airport. Their previous site did not do that reputation justice, and the booking route was not as clear as it should be.
The new site had to show the act in action, present the packages clearly, and give visitors an obvious way to check whether their date was available.
What we did
We designed a bold, visual website with video at the heart of it. A hero video introduces the act straight away, backed by Vimeo and YouTube performance clips, photo galleries from weddings and events, and a live Instagram feed so the site always feels current.
The structure covers Packages, Events, International Weddings, How We Work, Meet the Team and a Blog, with a dedicated Book Now page. ‘Check your date’ calls to action appear throughout, so a visitor who is ready to enquire never has to hunt for the form.
Social proof is built in: client testimonials, a ‘Trusted by’ logo strip of corporate clients, and award badges from the ido magazine Wedding Awards spanning 2018 to 2024. A ‘Who We Love’ page lists recommended suppliers. The site is fully responsive, so couples browsing on a phone get the same experience and the same quick route to an enquiry.
Why it works
Entertainment is bought on feeling first. Video and photography do the selling, and the awards and client logos remove any doubt that this is a professional, established act.
Once a visitor is convinced, the date check is the natural next step, and the site makes it the most prominent action on every page. That keeps the path from interest to enquiry short.
The result
The Undercover Waiters now have a website that matches the quality of the act, with video, galleries, awards and client logos doing the convincing, and date-checking and package enquiries front and centre for weddings and corporate events.
Frequently asked questions
Do you build websites for other entertainers and event suppliers?
Yes. We work with entertainers, venues, planners and suppliers across the UK. Visual, video-led sites with a clear enquiry route are something we build regularly.
Can the site include video and social feeds?
Yes. We can embed hosted video from Vimeo or YouTube and pull in a live Instagram feed, so the site stays fresh without extra work.
Is the site easy for us to update?
Yes. It runs on WordPress with a straightforward editing interface for adding blog posts, galleries, testimonials and package details.
Can you help us get found on Google as well?
Yes. We offer SEO and Google Ads on rolling monthly terms, and we are a Google Partner. A free audit is the easiest place to start.
How long does a build like this take?
Typically a few weeks from design sign-off to launch, depending on how quickly video, photography and copy are ready.
